Neuro-Science Backed Toys for Infants & Toddlers

Give your little one the best start with expert-curated toys that nurture curiosity, confidence, and lifelong learning from day one.

Explore by Age
5000+ Happy Families
Child-Safe Materials
Development Expert Approved
Made in India
Play-Based Learning
BIS Approved

Bestsellers

  • Wooden xylophone toy for kids musical learning play Child playing with a colorful xylophone on a carpeted floor.

    Xylophone

    Sale

    Xylophone

    Age : 1+ Years

    Rs. 420.00 INR
    Rs. 550.00 INR Rs. 420.00 INR
    Sale
  • Zen stacking stones wooden balancing toy for kids Zen Stacking Stones

    Zen Stacking Stones

    Sale

    Zen Stacking Stones

    Age : 2+ Years

    Rs. 990.00 INR
    Rs. 1,175.00 INR Rs. 990.00 INR
    Sale
  • Whack n wiggle bench toy for toddlers hammer play Whack 'n' Wiggle Bench

    Whack 'n' Wiggle Bench

    Sale

    Whack 'n' Wiggle Bench

    Age : 0+ Years

    Rs. 850.00 INR
    Rs. 995.00 INR Rs. 850.00 INR
    Sale
  • Ollie the puppet soft hand puppet toy for kids Child playing with a plush toy, highlighting emotional expression, language development, and imaginative play.

    Ollie the Puppet

    Ollie the Puppet

    Age : 1+ Years

    Rs. 625.00 INR
    Rs. 625.00 INR Rs. 625.00 INR
  • Bite Buddy silicone teether for babies 3 to 6 months Baby sitting on a rug with a teething toy, surrounded by text labels on oral-motor stimulation, sensory regulation, and grip strength building.

    Bite Buddy

    Sale

    Bite Buddy

    Age : 0+ Years

    Rs. 340.00 INR
    Rs. 390.00 INR Rs. 340.00 INR
    Sale
  • Hide and Seek Ball toy for babies peek a boo play Child playing with toys outdoors, highlighting fine motor skills, object permanence, and sensory exploration.

    Hide and Seek Ball

    Sale

    Hide and Seek Ball

    Age : 0+ Years

    Rs. 890.00 INR
    Rs. 950.00 INR Rs. 890.00 INR
    Sale
  • Touch and feel book for babies sensory texture play Child playing with a soft book outdoors, with text labels on vocabulary building, sensory exploration, and fine motor control.

    Touch Feel Book

    Sale

    Touch Feel Book

    Age : 0+ Years

    Rs. 850.00 INR
    Rs. 995.00 INR Rs. 850.00 INR
    Sale
  • Tummy time mat for babies sensory play and development Baby floor mat for early development and play

    Tummy Time Mat

    Tummy Time Mat

    Age : 0+ Years

    Rs. 2,390.00 INR
    Rs. 2,390.00 INR
  • Pick and stick tree toy for toddlers fine motor play Sensory toy for kids 18 to 36 months learning play

    Pick & Stick Tree

    Sale

    Pick & Stick Tree

    Age : 1+ Years

    Rs. 850.00 INR
    Rs. 950.00 INR Rs. 850.00 INR
    Sale
  • Twist and stack puzzle wooden learning toy for kids Child playing with a wooden educational toy, sitting on the floor with text labels on focus, patience, strategic thinking, and fine motor precision.

    Twist and Stack Puzzle

    Sale

    Twist and Stack Puzzle

    Age : 2+ Years

    Rs. 790.00 INR
    Rs. 850.00 INR Rs. 790.00 INR
    Sale
  • Jolly feel cube for babies sensory activity toy Activity cube toy for babies sensory development

    Jolly Feel Cube

    Sale

    Jolly Feel Cube

    Age : 0+ Years

    Rs. 1,190.00 INR
    Rs. 1,295.00 INR Rs. 1,190.00 INR
    Sale
  • Squishy balls for babies soft sensory play toys Child playing with colorful toys on a carpeted floor, with text labels on grasp, coordination, sensory exploration, and fine motor skills.

    Squishy Balls

    Sale

    Squishy Balls

    Age : 0+ Years

    Rs. 690.00 INR
    Rs. 825.00 INR Rs. 690.00 INR
    Sale
  • Rainbow Rolly wooden pull along toy for babies Colorful baby toy for walking and movement skills

    Rainbow Rolly

    Sale

    Rainbow Rolly

    Age : 0+ Years

    Rs. 550.00 INR
    Rs. 650.00 INR Rs. 550.00 INR
    Sale
  • Busy bee board for toddlers fine motor activity Montessori activity board for toddlers hands on learning

    Busy Bee Board

    Sale

    Busy Bee Board

    Age : 1+ Years

    Rs. 750.00 INR
    Rs. 875.00 INR Rs. 750.00 INR
    Sale
  • Count a dot magnetic puzzle board for kids Child playing with a educational puzzle toy on a couch

    Count-a-Dot

    Sale

    Count-a-Dot

    Age : 2+ Years

    Rs. 990.00 INR
    Rs. 1,175.00 INR Rs. 990.00 INR
    Sale
  • Sort a dot color pattern matching game for toddlers Wooden puzzle toy for toddlers color recognition

    Sort-a-Dot

    Sale

    Sort-a-Dot

    Age : 2+ Years

    Rs. 625.00 INR
    Rs. 695.00 INR Rs. 625.00 INR
    Sale
  • High contrast mobile for babies visual stimulation toy Eye tracking sensory toy for newborn brain development

    High Contrast Mobile

    Sale

    High Contrast Mobile

    Age : 0+ Years

    Rs. 890.00 INR
    Rs. 995.00 INR Rs. 890.00 INR
    Sale
  • Little birdie rattle for baby wooden sensory toy Wooden rattle toy for newborn baby sensory play

    Little Birdie Rattle

    Sale

    Little Birdie Rattle

    Age : 0+ Years

    Rs. 475.00 INR
    Rs. 550.00 INR Rs. 475.00 INR
    Sale
  • Gripee textured sensory ball for baby soft play Child playing with a soft toy, surrounded by text labels on sensory exploration, coordination & balance, and fine motor strength.

    Gripee

    Sale

    Gripee

    Age : 2+ Years

    Rs. 690.00 INR
    Rs. 775.00 INR Rs. 690.00 INR
    Sale
  • Bear Simon Says game for kids with activity cards | JoyCrate Bear themed instruction cards game for toddlers

    Bear Simon Says!

    Sale

    Bear Simon Says!

    Age : 2+ Years

    Rs. 350.00 INR
    Rs. 590.00 INR Rs. 350.00 INR
    Sale
  • Dr Joy play set toy doctor kit for kids role play Doctor role play toy for kids 2 years and above

    Dr Joy Play Set

    Sale

    Dr Joy Play Set

    Age : 2+ Years

    Rs. 950.00 INR
    Rs. 1,095.00 INR Rs. 950.00 INR
    Sale
  • Stack and sail wooden pull along toy for toddlers Wooden pull toy boat for toddlers stacking play

    Stack and Sail

    Sale

    Stack and Sail

    Age : 1+ Years

    Rs. 890.00 INR
    Rs. 995.00 INR Rs. 890.00 INR
    Sale
  • Washable soft dolls toy for kids reusable drawing Kids coloring toy with reusable soft dolls and markers

    Doodle Buddies

    Sale

    Doodle Buddies

    Age : 2+ Years

    Rs. 890.00 INR
    Rs. 950.00 INR Rs. 890.00 INR
    Sale
  • Roll and Tumble toy for toddlers track and roll play Roll and Tumble

    Roll and Tumble

    Sale

    Roll and Tumble

    Age : 1+ Years

    Rs. 1,390.00 INR
    Rs. 1,475.00 INR Rs. 1,390.00 INR
    Sale
  • Tumble tractor pull along toy for kids 1 year Child in a pink dress standing on a rug with educational text labels.

    Tumble Tractor

    Sale

    Tumble Tractor

    Age : 1+ Years

    Rs. 590.00 INR
    Rs. 650.00 INR Rs. 590.00 INR
    Sale
1 25

Shop By Material

Wooden Toys

Wooden Toys

Shop Collection
Fabric Toys

Fabric Toys

Shop Collection
Paper Based Toys

Paper Based Toys

Shop Collection

What Our Customers Say

Real reviews from real customers

Ankit Arya, Delhi

Ankit Arya, Delhi

The products are really nice! great quality and thoughtfully designed to boost brain development. 5 stars!

Whack 'n' Wiggle Bench

Whack 'n' Wiggle Bench

Rs. 850.00

Add to Cart
Renu Gupta, Bengaluru

Renu Gupta, Bengaluru

She absolutely loved it. The products are really nice, great quality and thoughtfully designed to boost brain development indeed!

Stackadoo

Stackadoo

Rs. 650.00

Add to Cart
Manpreet Kaur, Chandigarh

Manpreet Kaur, Chandigarh

My daughter loves ollie! it is her new best friend!

Ollie the Puppet

Ollie the Puppet

Rs. 625.00

Add to Cart
Ashish Shinil, Mumbai

Ashish Shinil, Mumbai

He's fully engaged with this toy!

Count-a-Dot

Count-a-Dot

Rs. 990.00

Add to Cart
Robin Singh

Robin Singh

My daughter is hooked on to the washable toys ever since she woke up this morning and for the first time in months she had a meal without asking for her iPad. Thank you so much! Looking forward to slowly exploring other toys too.

Doodle Buddies

Doodle Buddies

Rs. 890.00

Add to Cart
Megha, Lucknow

Megha, Lucknow

She really loves her tummy time mat, it keeps her entertained while i do my chores.

Tummy Time Mat

Tummy Time Mat

Rs. 2,390.00

Add to Cart

5000+ Happy Customers

We are also available at

🎈 ⭐ 🧸 🎨 🎪 🌈

Explore Our Blogs

Why Soft Toys Are Important for Emotional and Developmental Growth?

Why Soft Toys Are Important for Emotional and Developmental Growth in Early Childhood

Why Pull Along Toys Are Important for Toddler Development

Why Pull Along Toys Are Important for Toddler Development?

Common Mistakes Parents Make When Buying Montessori Toys

Common Mistakes Parents Make When Buying Montessori Toys

Gross Motor Skills Activities: Helping Children Build Strength, Balance, and Confidence

Gross Motor Skills Activities: Helping Children Build Strength, Balance, and Confidence

Can Montessori Toys Replace Screen Time?

Can Montessori Toys Replace Screen Time?

Why Brain Development Toys Are Important During the First Five Years?

Why Brain Development Toys Are Important During the First Five Years?

How Does Play Support Early Childhood Development?

How Does Play Support Early Childhood Development?

Why Sensory Play Starts with Touch and Feel Books for Babies?

Why Sensory Play Starts with Touch and Feel Books for Babies?

Fine Motor Skills Toys by Age | Parent's Development Guide

Best Fine Motor Skills Toys by Age: A Parent’s Guide to Developmental Play

30 Motivational Quotes for Kids

30 Motivational Quotes for Kids (And Why They Matter More Than You Think)

Brain Development Toys: Do Toys Really Help Your Child’s Brain Grow?

Brain Development Toys: Do Toys Really Help Your Child’s Brain Grow?

Open-Ended Toys: Why They're Better Than Toys That Do Everything

Open-Ended Toys: Why They're Better Than Toys That Do Everything

Wooden Toys vs. Plastic Toys: Which Is Better for Your Child?

Wooden Toys vs. Plastic Toys: Which Is Better for Your Child?

When to Use a Teether for Baby and Why It Helps

When to Use a Teether for Baby and Why It Helps?

Why the First Five Years Matter More Than You Think?

Why the First Five Years Matter More Than You Think?

How to Encourage Independent Play in Toddlers

How to Encourage Independent Play in Toddlers (Without Forcing It)

Best Educational Brain Development Toys for Early Childhood Growth

Best Educational Brain Development Toys for Early Childhood Growth

What Did Einstein Love to Play With and Why It Inspired Him

What Did Einstein Love to Play With and Why It Inspired Him?

Do Children Really Need So Many Toys? What Science Says?

Do Children Really Need So Many Toys? What Science Says About Simple Play?

What Are Montessori Toys Are You Choosing the Right Ones for Your Child

What Are Montessori Toys? Are You Choosing the Right Ones for Your Child?

Toddler Milestones by Month (24–36 Months)

Toddler Milestones by Month (24–36 Months): Big Feelings, Growing Skills

Baby Milestones by Month (12–24 Months)

Baby Milestones by Month (12–24 Months): What’s Normal, What Matters, and How to Support Your Toddler

Tummy Time Made Easy: How to Engage Your Baby from Day One

Tummy Time Made Easy: How to Engage Your Baby from Day One

Baby Milestones by Month (0–12 Months): What’s Normal, What Matters, and How to Support Your Baby

Baby Milestones by Month (0–12 Months): What’s Normal, What Matters, and How to Support Your Baby

What Does Holistic Development Really Mean?

What Does Holistic Development Really Mean?

What is JoyCrate?

What is JoyCrate?

Why Babies Brains Learn Better Without Screens

Why Babies Brains Learn Better Without Screens

Frequently Asked Questions